The Association for Outdoor Tourism in the Province of Cuneo, South Piemonte, is proud to invite you to the WOW - Workshop Buy Outdoor 2023. The International Workshop and Fam Trip will be organized in the Province of Cuneo, South Piemonte, Italy, from Monday 11 until Thursday, 14 September 2023.

In four days (three nights) you’ll have the chance to discover the South Piemonte tourist destination, focus of this important international workshop, and its outdoor tourism sector. At this workshop you will have the chance to meet more than 100 Italian sellers – accommodation representatives, DMOs, DMCs, incoming tour operators, food & wine operators and many more.

Piedmont - and the Province of Cuneo in particular - has always been a land of great trade and commerce between Italy and France, among mountains, hills, the sea and the Po Valley. Numerous routes for the sale of salt and agricultural products, but also passages for shepherds, farmers, pilgrims and travellers who have crossed and left their mark on the area. Today, the paths of the past are part of a dense network of itineraries that constitute a veritable crossroads of roads, paths between medieval villages and woods, mule tracks and headland access paths among the vineyards. A great heritage to be experienced and discovered nowadays by cycling or on foot.

Your participation in the event is totally free of charge, on a semi-hosted buyer basis. Flight and/or train booking is upon each participant. Transportation costs will be reimbursed after the event as follows: up to € 200 for European flights and/or trains; up to € 500 for non-European flights.

Do not hesitate to contact us for any information concerning the event or to pre-subscribe.

We look forward to welcoming you in Italy, at WOW Outdoor Tourism Workshop 2023

ORGANIZED BY:
WOW Association for Outdoor Tourism in the Province of Cuneo
Cuneo Tourism Board - ATL del Cuneese
Langhe, Monferrato, Roero Tourist Board

Alessandro Sgarito_Archivio Ente Turismo Langhe Monferrato Roero
Mikael Masoero_Archivio Ente Turismo Langhe Monferrato RoerO
Guido Mignone_Archivio ATL del Cuneese
R. Croci_Archivio ATL del Cuneese